Privacy policies

MarketLab (“we,” “us,” “our”) is committed to protecting your privacy. This policy explains how your personal information is collected, used, and disclosed when you use the DrawMyPet website ( https://draw-my-pet.com ) and its subdomains (collectively, the “Service”). By accessing or using the Service, you acknowledge that you have read and understood this policy, as well as our Terms of Use, and agree to our data practices.

1. Definitions

Term Meaning
Cookie A small text file saved by your browser to recognize your device, remember your preferences, or compile statistics.
Business MarketLab, publisher of the DrawMyPet website and responsible for data processing.
Customer Any company, organization or person who places an order for DrawMyPet products.
Device Computer, smartphone, tablet or any device that allows access to the Service.
IP address A number assigned to a device connected to the Internet, which may indicate its geographical area.
Personal data Any information that allows for the direct or indirect identification of a natural person.
Third-party service Advertising partners, payment services, email sending solutions or any external provider involved in the Service.
YOU A person who visits the site or uses the Service.

2. Data collected

We collect the following information when:

  • you are browsing the site;

  • you create an account or place an order;

  • You subscribe to the newsletter;

  • You fill out a form or respond to a survey.

Data categories

  • Name and surname / nickname

  • E-mail address

  • Postal and delivery address

  • Phone number (optional)

  • Payment information (handled by our payment provider, not stored by MarketLab)

  • Order history, product preferences, shopping cart contents

  • Cookies and usage data (pages viewed, visit duration, browser type, etc.)

3. Purposes of the processing

Purpose Legal basis*
Order processing and tracking, invoicing, after-sales service CONTRACT
Personalizing your user experience Legitimate interest
Website and offer improvements (statistics, tests) Legitimate interest
Sending marketing emails if you have consented to it Consent
Product review management Legitimate interest
Combating payment fraud Legitimate interest / Legal obligation

*As defined in Regulation (EU) 2016/679 (GDPR).

4. Cookies

We use:

  • Technical cookies (essential for the website to function)

  • Analytical cookies (audience measurement: Google Analytics or equivalent tool)

  • Marketing cookies (personalized advertising via partners like Meta or Google Ads – only if you consent)

You can refuse or delete cookies via your browser settings or our consent banner.

5. Data Recipients

Your data may only be transmitted:

  • to our logistics and payment providers to execute your order;

  • to our email marketing tools for sending newsletters (if subscribed);

  • to the competent authorities, if required by law.

We do not sell or rent your data to third parties.

6. Shelf life

Data Duration
Customer account and order history 5 years after the last activity
Invoices 10 years (accounting obligation)
Marketing data Until you withdraw your consent or 3 years after last contact
Cookies 13 months maximum

7. Security

  • Encrypted connection (HTTPS / TLS)

  • Storage on secure servers hosted in the EU

  • Access restricted by authentication and limited rights

8. Your rights

You have:

  • of a right of access to your data;

  • of a right of rectification or erasure;

  • of a right to object or limit;

  • of a right to portability (export in a readable format).

To exercise your rights, write to us at contact@draw-my-pet.com (subject: Personal Data ). We will respond within one month.

You can also lodge a complaint with the CNIL ( www.cnil.fr ).

9. Modifications

This policy may be updated to reflect regulatory or functional changes. Any substantial changes will be announced on the website or by email.

10. Contact

© 2025 MarketLab – All rights reserved.